Wednesday, July 10th, 2013
National Manufacturing Day was launched successfully last year, and the next MFG DAY (5-star abbreviation) is set for October 4, 2013. Its objective is two-fold: Highlight the importance of manufacturing to the American economy and draw attention to the many rewarding high-skill jobs to be found in manufacturing.
The MFG DAY strategy for doing that is brilliantly direct: Manufacturers, educational institutions and others are encouraged to host events that show off what manufacturing is, what it does, and perhaps most important, how it does it. If you are a manufacturer, you should participate.
SPI: The Plastics Industry Trade Association is proud to be a sponsor of MFG DAY. The plastics industry is the third largest sector of American manufacturing, and our advanced technology is second to none. Let’s show it off. When people see how plastics technology, and plastics people, make things they know and use, their impression of the industry can only change for the better.
It’s important to remember that only a small percentage of Americans has ever seen plastic products being made, much less had it explained to them. MFG DAY gives every manufacturer a chance to change attitudes simply by showing how we do what we do.
MFG DAY is an outstanding opportunity to confront one of the greatest problems facing manufacturing, especially the plastics sector: What the public believes about manufacturing does not square with the reality. Most times it doesn’t even come close, and in virtually all cases the perception is worse, often far worse, than the reality.
Research shows most people think factories are dirty, dreary, places to work. That might come from old movies and pictures, but the biggest reason for that mistake is that they have never set foot inside a modern factory. On MFG DAY, Friday, October 4th we can change that.
A CALL TO ACTION FOR PLASTICS MANUFACTURERS:
OPEN YOUR DOORS OCTOBER 4, 2013*, SHOW OFF WHAT YOU DO!
Every plastics manufacturer who can should join in MFG DAY, National Manufacturing. This is your chance to improve the image of the plastics industry, to show the public what we really do, who we really are. We frequently see articles saying students don’t consider manufacturing as a career choice. An open house for students and teachers can change that. Show them the plastics business is a great place to work.
Open Houses are not the only way to participate. The MFG DAY website shows other ways to help the cause, and provides the specific how-to info needed to make your participation a success. Check out the Resources section of the website for practical tips and ideas to make an event succeed.
Check the MFG DAY website to see companies and schools already signed up and a map showing where they are.
MFG DAY is co-produced by the Fabricators & Manufacturers Association, International (FMA), the National Association of Manufacturers (NAM), The Manufacturing Institute and the National Institute of Standards and Technology’s (NIST) Hollings Manufacturing Extension Partnership (MEP). Industrial Strength Marketing, a specialist in marketing services for the manufacturing sector, has joined the effort as a guest producer for the 2013 event, and the Science Channel is MFG DAY’s media partner.
*The MFG DAY website says that if October 4th won’t work, pick another October day.